d&b group opens ground-breaking new immersive technology experience centre ITEC at London’s iconic Science Museum.
d&b group, the global event technology specialist and provider of professional AVLM solutions, has announced the opening of a new immersive technology experience centre, located at the world-renowned Science Museum in London, itself famed as a centre for the arts and capital of creativity.
Welcoming guests from April 2024, this state-of-the-art facility is designed to attract key stakeholders involved in the realisation and delivery of global experiential projects from all event production sectors.
d&b’s investment and commitment to a central London hub offers the industry access to a comprehensive suite of the most advanced technologies, deployed across five bespoke studio environments, to enable, inspire and shape the future of audience entertainment while adding depth to its education programs, technology demonstrations and client presentations.
This new facility, in support of d&b’s future vision of immersive experiences offers the opportunity for complete sensory engagement through sound, video, lighting and multi-media technologies – encompassing spatial audio, virtual production, virtual reality and extended reality. It will become a melting pot for ideation, collaboration, and innovation.Amnon Harman, CEO d&b group
The multi-faceted venue features a range of individual spaces including a Sound & Vision Lab equipped with a full-scale d&b Soundscape system visually enhanced by projection mapping and a SmartStage Hybrid. In addition, the Brand Interactive Space and Presentation & Programming Studio will raise awareness of the potential of these technologies when working in private and familiar surroundings alongside an R&D Lab, Production Control room and Lounges which offer a mix of discovery, operational and relaxation areas, including a dedicated meeting area for client engagement.
The ITEC will provide an exciting destination for many of our international clients, from ambitious creatives and industry leaders to our valued partners and integrators. It has been meticulously designed so everyone will be able to fully immerse themselves in the creative possibilities and build partnerships for future projects – all presented against the backdrop of London’s iconic Science Museum.Amnon Harman, CEO d&b group
As part of the ongoing commitment to strategic growth, d&b is implementing key leadership transitions to increase customer focus as well as enhance innovation, improve decision-making, and strengthen collaboration. d&b is therefore delighted to...
d&b group names James Gallagher-Powell as Chief Strategy Officer to drive growth and innovation, enhancing its role as an experience technology company.
Industry-leading audio technology companies d&b audiotechnik and L-Acoustics announce the launch of Milan Manager, the innovative software platform designed to simplify the configuration, management, and monitoring of Milan-AVB networks.
With a wealth of experience spanning over three decades in the media, event, and brand content industries, Andreas Gall assumes the role of leading d&b’s digital strategy.
The appointment of Marco Baumgärtner signifies d&b's commitment to APAC, supporting the growth of significant new business opportunities across both developed and emerging markets.
After its premier in 2017 Six toured the UK with a sound design based around the d&b Y-Series. It then enjoyed a residency in the West End before heading to Broadway NYC with the d&b Soundscape. Placed on hold by the pandemic the musical now returns...
Driven by a vision to provide its audiences with life enriching, unforgettable experiences, the hall has installed the world’s largest single room audio system with over four hundred and fifty individual loudspeakers from the d&b audiotechnik range.
